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4 Steps to Becoming a Business-Savvy Esthetician

4 Steps to Becoming a Business-Savvy Esthetician

As a fellow esthetician, I know that you likely didn’t choose this field because you find the topics of ledgers, profit and loss statements, and strategic marketing exciting, but because you have a passion for people and helping them achieve confidence through their appearance and health of their skin.

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Let Neuroplasticity & Mindfulness Help You Manifest Your 2019 Desires!

Let Neuroplasticity & Mindfulness Help You Manifest Your 2019 Desires!

So, how does this translate to manifesting your dreams and achieving your goals?


If you’ve ever had a repeated positive or negative thought that came to fruition, you’ve seen neuroplasticity in action proving the statement that “neurons that fire together wire together” to be true.


Some may chalk up the alignment between thought and circumstance to a coincidence, but what the findings on neuroplasticity tell us is that every thought we have increases the probability of having the thought again, which then paves the way to the observer effect of “what we think, we become.”

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Leveraging Plant Power for a Longevity and a Greater Quality of Life

Leveraging Plant Power for a Longevity and a Greater Quality of Life

I still crave to hear my loved one's voices, feel their presence and have more time together, but it’s these losses that have influenced my desire to be my healthiest self and share methods of doing so with others. I want to be here on Earth, creating memories and making a positive impact on the world far into my old age.


On my quest for a high quality of life and longevity, I turn to what I trust most, science.


Particularly, science at the cellular level.


In regards to aging, the process of telomere testing, which are the chromosomes within our DNA that allow cells to divide, fortify or secure our genetic data, and control aging,  gives us insight into how our bodies are moving through the aging process.

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How to Harness Your Superpowers and Save Yourself With Outsourcing

How to Harness Your Superpowers and Save Yourself With Outsourcing

The perfectionist and the procrastinator both get stuck with making forward progress, just from opposite ends of the spectrum.  


Then, beyond your personality characteristics, comes the unavoidable juggling act of being booked in the treatment room, constantly studying to stay on the up and up on the latest and greatest trends and science in the esthetic industry, managing a business, and, oh, yes that thing called a personal life.


With all these factors at play, it’s no wonder you might be feeling bogged down and unable to make the strides you desire for your business growth or in your personal freedom. However, when you know how to harness your superpowers and embrace the concept of outsourcing, you stand to not just gain back more time, but also increased income and sanity (and who doesn’t want more of that?!).


Here are my favorite ways to maximize your time with the power of outsourcing:

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3 Steps to Boosting Your Spa’s Bottom Line With E-Commerce

3 Steps to Boosting Your Spa’s Bottom Line With E-Commerce

You’re investing extra time to analyze your client’s skin, craft a custom regimen and then recommending and educating them on retail products.

And while you might close the sale on their initial retail purchase in your spa, often your client ends up going to Amazon or Dermstore for their next retail purchases.


So here you are having invested all the extra time and effort without seeing any of the return on that investment. Not only is that discouraging, but it’s maddening since your small business isn’t being supported. We totally get it!  


But rather than throwing in the towel on retail, we want to help you see the alternative solutions.


With these solutions, you’ll not only solve the primary problem that’s keeping your clients from buying or re-ordering your products, but you’ll also save yourself significant time on the admin side of selling retail. Let’s explore your options!

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